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• Mindfield Resources
• Full Time
• Riyadh, Saudi Arabia
• USDAfter Pass

About the job

Our Client: A leading online travel company.

Your Role: A skilled Arabic Content Writer to enhance our marketing communications across various platforms, including our website, mobile application, and customer engagement channels. The ideal candidate will have a strong command of written Arabic, a keen understanding of cultural nuances, and the ability to create compelling content that resonates with the target audience.

Key Responsibilities:

• Content Creation: Develop, improve, and maintain on-funnel Arabic marketing content for our business lines on both the website and app.
• Customer Engagement: Produce content for Customer Lifecycle Management assets, including notifications, emailers, and WhatsApp communications.
• Performance Marketing: Create content for various performance marketing assets such as Search Engine Marketing copies, mobile app marketing banners and videos, brand display banners, and more.
• Collaboration: Work closely with the Design team to transform content into well-designed, on-brand assets.
• Content Strategy: Establish workflows for conceptualizing, creating, editing, and proofreading content to ensure timely and effective communication.
• Brand Consistency: Ensure all content aligns with brand guidelines, maintaining consistency in intent, style, quality, and tone of voice, and is optimized for user experience across various communication channels.
• Market Analysis: Conduct regular benchmarking of competitors, both global and local, to stay informed about industry trends and best practices.

Qualifications:

• Bachelor’s degree in Arabic, Journalism, Marketing, Communications, or a related field.
• Minimum of 4 years of relevant content marketing experience, preferably with digital agencies, e-commerce, or direct-to-consumer (D2C) businesses.
• Exceptional creative writing skills with a strong command of both written and spoken Arabic.
• Ability to work under tight deadlines and coordinate efficiently with internal and external stakeholders.
• Meticulous attention to detail with strong proofreading and editing skills.
• Awareness of industry trends and a passion for technology.

Key Success Factors:

• Demonstrated ability to produce engaging and culturally relevant content for the Saudi market.
• Strong interpersonal skills with the ability to collaborate effectively across functional teams.
• Proven track record of managing multiple projects simultaneously while maintaining high-quality standards.
• Proficiency in utilizing content management systems and familiarity with SEO best practices.